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CLINICALLY ENDORSED · ORTHOPEDIC DESIGN · 7TH GENERATION

The only pillow designed around the anatomy of neck pain.

Engineered with spinal consultants, recommended by 1000+ physical therapists and chiropractors, and used by over 500,000 people with chronic neck and back pain.

4.8 / 5 — 12,000+ verified reviews

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  • 100-Night Trial
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  • 2-Year Warranty
  • Fast 2-5 day US shipping
★★★★★

I have terrible neck problems. I go to the chiropractor 3 times a week, but since my pillow wasn't good it was only helping on a limited basis. I started using this pillow and my neck has never felt better.

Jennifer R.· Verified Buyer

MEMORY FOAM PILLOWS

Elevate your sleep experience with a selection of our best-selling memory foam ergonomic pillows designed to provide relief from pain and discomfort.

The Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck Pain
12987 Reviews

The Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck Pain

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The Proud Winner of Multiple Awards

Best Value Pillow for Neck Pain 2026

Our panel was pleasantly surprised with how the pillow relieved pressure around the neck.

Best Pillow for Neck Pain 2026

The Original Groove Pillow manages to be affordable without skimping on quality or performance.

Most Supportive Pillow 2026

This memory foam pillow cocoons your neck to provide maximum support while you slumber.

Endorsed by the professionals who treat neck and back pain.

Mr B. Chatterjee

Spinal Consultant Surgeon · MBBS MRCS, MSc (Distinction) FRCS (Tr&Orth)

"I recommend the Original Groove Pillow. We found the specialist groove to offer excellent comfort and flexible biomechanical positioning for different patient needs"

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★★★★★ 4.8 / 5 — 12,000+ verified reviews

The Original Groove® Pillow vs The rest

WORKS FOR BACK AND SIDE SLEEPERS

The science shows that for correct sleeping posture, you need less loft when sleeping on your back vs your side. You also need elevated panels to provide space for your shoulder. The Groove pillow is designed with both.

NO ERGONOMIC DIP FOR BACK SLEEPING

Many traditional memory foam pillows such as Tempur do not have these adjustments. This can exacerbate symptoms of neck and shoulder pain by compressing the spine forward when you sleep on your back.

48D MEMORY FOAM SUPPORTS THE HEAD AND NECK

Choosing the right density for your pillow ensures your spine is correctly supported and guarantees a comfortable night's sleep! We've improved our original Groove pillow seven times, making it comfier and more supportive with every new version.

TRADITIONAL PILLOWS LACK THE SUPPORT TO KEEP YOUR SPINE IN NEUTRAL ALIGNMENT

Normal feather based pillows have not changed for hundreds of years and the lack of support they provide, particularly over time, is a leading cause of neck pain.

Cruelty Free

Breathable

Most Reviewed
Pillow

Neck Support
Awards

Vegan

Rated 4.8 Out Of 5 By 12987 Happy Customers

The Science Behind Your Groove Pillow®

The Groove Original Pillow is the only orthopedic pillow on the market that is specifically designed based on the anatomy of neck pain.

The Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck Pain

Corrects poor sleep posture by bringing your neck and head into better alignment with your spine, distributing weight more evenly through the body

A unique overhang offers a cozy home for your shoulder, reducing 'bunching', the leading cause of tight shoulders and upper back.

Raised lateral sides offer chin and cheek support for side sleepers, reducing the 'flop' that comes when we fall asleep.

A unique cervical dip in the center cradles your neck when backsleeping, gently massaging the sore spots and keeping you still through the night.

$65.00
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What's under the cover?

1

Bamboo Charcoal Memory Foam

Molds to the unique shape of your head and neck for maximum support, with soft rebound for even more comfort. Germ-resistant and odor-eliminating for a fresh and fragrant night’s sleep.

1

Bamboo Charcoal Memory Foam

Molds to the unique shape of your head and neck for maximum support, with soft rebound for even more comfort. Germ-resistant and odor-eliminating for a fresh and fragrant night’s sleep.

2

Thermogenic Protective Inner

Regulates your temperature so your head stays cool at night and you don’t wake up too hot. Protects the memory foam from dust erosion so it can support your sleep for longer.

2

Thermogenic Protective Inner

Regulates your temperature so your head stays cool at night and you don’t wake up too hot. Protects the memory foam from dust erosion so it can support your sleep for longer.

3

Luxury Protective Cover

A touch of luxury - soft, elegant, and stylish. You’ll feel relaxed and pampered as soon as you lay down your head. Protects your pillow from stains and damage.

3

Luxury Protective Cover

A touch of luxury - soft, elegant, and stylish. You’ll feel relaxed and pampered as soon as you lay down your head. Protects your pillow from stains and damage.

The Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck Pain
Rated 4.8 Out Of 5 By 12987 Happy Customers
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Our Customers Can't Stop Raving About The Original Groove® Pillow!

4.8
Rated 4.8 out of 5 stars
Based on 12,987 reviews
Total 5 star reviews: 10.6k Total 4 star reviews: 1.7k Total 3 star reviews: 535 Total 2 star reviews: 67 Total 1 star reviews: 33
95%would recommend this product
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12,987 reviews
  • L
    Luke
    I recommend this product
    Rated 5 out of 5 stars
    May 30, 2026
    Exceptional comfort

    I’ve been using the Groove Pillow for a bit now, and honestly, it’s a total lifesaver if you’re used to waking up with a stiff neck. It looks a little weird at first because of the dip in the middle, but your head slots right in and it just takes all the pressure off.

    I’m usually flipping between my back and my side all night, but this actually keeps my head supported without making me feel trapped. Another massive plus is that it doesn't trap heat like a lot of other memory foam stuff I’ve tried, so I'm not constantly flipping it to the cool side at 3:00 AM.

    It’s just a really solid, comfortable pillow that stopped me from waking up feeling shoddy.

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  • CR
    Cristina R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    May 29, 2026
    My neck pain is gone!

    I started getting horrible neck pain as someone who falls asleep on my side but often starts sleeping on my back after I have fallen asleep. I was using pillows that were too firm and elevated. This pillow has been amazing for accommodating both the ways that I fall asleep on my side and switch to my back in the night. I haven’t had neck pain since I started using this pillow.

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  • AB
    Alex B.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    May 29, 2026
    Good pillow good service

    The company helped me replace my order which was displaced by Royal Mail

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  • CG
    Chas G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    May 28, 2026
    Helped my neck

    I found this pillow helpful for my cervical neck pain that was border-lining on debilitating me for days at a time. I think it’s worth a purchase if you’re having cervical neck issues.

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  • PR
    Priscilla R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    May 28, 2026
    Excellent pillow for neck, shoulder, and lower back pain

    These pillows are huge game changers!!! I no longer have stiff neck and shoulder issues which were causing a lot of discomfort and headaches. I have been using mine for almost a month now and my sleep pattern has been very consistent. My husband ending up liking my pillow so I also purchased one for him in addition to purchasing two more pillows for our condo. They look exactly like the picture shown on the site and the reviews are spot on regarding the description of how this pillow measures up.

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