A Pillow To Support 21st Century Living
How it started
As sufferers of neck pain, we tried numerous pillows that claimed to help with neck pain. However, we became tired of throwing out unsupportive, uncomfortable pillows that didn’t help, and in some cases, made our neck pain even worse. We began to prototype the optimal pillow design for maximum support at night.
OUR LIFESTYLES HAVE CHANGED, OUR PILLOWS HAVEN'T.
For thousands of years, members of society did physical work. Everyone was active and life was calm. Back then, and a feather based pillow was fine. However, in 2021 our lives are very different.
We sit slouched in front of screens all day, in cars, on office chairs.
Our bodies are crying out for a more supportive pillow.
Most pillows do not consider:
- Spinal curvature
- Breathing airways
- Muscular composition
"These people truly care about your health and wellbeing. My 10 years of shoulder and neck pain are gone and I no longer wake up with a headache."
Morgan H.
Verified customer
The Groove® Pillow will:
- Align your spine
- Support your head and neck
- Open your airways
- Relax your muscles
A gentle massage. Every night.
The Groove® Pillow unique dip shape provides maximum comfort and support at night. The unique memory foam ‘dip’ shape cradles the head and neck, supporting the spine at night. The slow rebound memory foam moulds to your unique body shape.
OUT WITH THE OLD, IN WITH THE NEW
We’ve already helped over 500,000 people transition from traditional feather based pillows over to the Groove® Pillow. We have thousands of positive reviews for the Groove® Pillow. We are thrilled to be helping more and more people every day to experience the benefits of supportive sleep.
Improve your well being. And the world.
The Sleep Easy community goes beyond the Groove® Pillow. We are all about improving peoples’ well being. And we further to be kind to animals and the environment. Our pillows are:
- Chemical-free
- Cruelty-free
- Recyclable
Best Pillow for Neck Pain 2026
We have been awarded as best pillow for neck pain 2026 by the Mattress Guide!
What our customers say
- EOEmma O.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsNovember 12, 2026Amazing!
I was very sceptical on if this pillow would be comfortable as I have had quite a few different ones. But wow it is amazing. I turn from side to side all night and this pillow is perfect for this
- RGRichard G.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsNovember 12, 2026Pillow for neck pains
Excellent pillow. My stiff neck improved almost immediately certainly within a few days.
- LLeo.CVerified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsNovember 11, 2026The best pillow that solve my neck pain and headache
I bought 2 of these pillow due to constantly neck pain and headache every morning when I wake up. I keep buying new pillow but nothings work until these one. I am really happy with these pillow and thank you for curing my morning pain.
- SMStacey M.Verified ReviewerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsNovember 11, 2026Do believe what you read!
I was skeptical reading the reviews but also curious. I had an injury causing a trapped nerve in July. My shoulder and neck have hurt and ached ever since and have felt tight and stiff. I’m on meds and go to physio but at night I’d feel it and the next morning. I bought the pillow two weeks ago had a slight issue which was resolved by customer service really quickly , but after a two week trial my shoulder barely aches or hurts and my neck is less stiff I’m so much more comfortable in the day after using the pillow so I would definitely recommend it supports my head and takes the pressure off my shoulder. Thank you Groove pillows!!
- CSClare S.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsNovember 11, 2026A converted sceptic
I’ve suffered for so long with disturbed and painful sleep due to a pinched nerve in my neck. Unsuccessfully buying into the hype of some side sleeping pillow claims I decided to try yet one more with Groove. And it works! I’m now sleeping so much better, and pain free. Im delighted and would recommend to others to try.