500,000+ Happy Customers Pain Relief Or Your Money Back Fast 2-5 Day US Shipping 500,000+ Happy Customers Pain Relief Or Your Money Back Fast 2-5 Day US Shipping 500,000+ Happy Customers Pain Relief Or Your Money Back Fast 2-5 Day US Shipping 500,000+ Happy Customers Pain Relief Or Your Money Back Fast 2-5 Day US Shipping

Your cart

Your cart is empty

100 NIGHT SLEEP TRIAL

FAST SHIPPING 2-5 days across the US

4.8
Rated 4.8 out of 5 stars
4.8 out of 5 Stars (361 Reviews)

Groove® Adjustable Pillow

Regular price$130.00 $85.0035% OFF
Unit price
per 
The new Groove® Adjustable memory foam pillow is a revolutionary adjustable pillow ensuring neck pain relief for all body shapes and sizes. With four removable panels, the Groove® 2.0 can be customized to find the perfect height and depth for you.

Height Adjustable with four removable panels

Neck & Shoulder Pain Relief while you sleep

Tailored Comfort for all body shapes and sizes

Relieves
Neck Pain
Improves
Sleep Quality
Reduces
Headaches
Choose your bundle
★★★★★
loved by 500,000+ customers
FAST SHIPPING 2–5 days across the US

Groove® Adjustable Pillow 2.0

A modular memory foam pillow that can be height adjusted in just 30 seconds. With generic pillows, our bodies compensate for the wrong height by overworking or compressing our joints and muscles.


With five different combinations you can 'build' the Groove® Adjustable Pillow to match your shoulder height, reducing pain and eliminating poor sleep posture.

Product Information

Size and Dimensions

The Groove® Adjustable Pillow is 23.6 inches long and 13.7 inches deep with the height adjustable as follows:

Petite Height: 1.5" min - 3" max

Regular Height: 2.4" min - 4.3" max

Tall Height: 3.1" min - 5.1" max

Materials & Construction

Ergonomic Foam Upper: 100% PU Bamboo Memory Foam

Adjustable Layers: 0.8" thick Memory Foam

Inner Cover: Breathable Poly-Cotton Mix

Quilted Jacquard Outer: Stretch Polyester & Bamboo Mix

Care, Returns & Warranty

The quilted jacquard outer can be machine washed at 30 degrees with your normal white bedding.
Please do not wash the pillow itself.

The Groove® Adjustable 2.0 Pillow is covered by our 100 Night Sleep Trial; if you're not entirely satisfied, simply contact our friendly customer service team for a no-quibble refund.

The pillows are also covered by a 2 year manufacturer warranty; if the pillow fails outside of general wear and tear, we will be happy to provide a free replacement.

Who is it for?

Every body is unique, and small adjustments make a big difference for pain and discomfort.

The Groove® Adjustable Pillow is perfect pillow for side and back sleepers, especially:

~ Petite frames or those under 5'4"
~ Broad frames or those over 5'11"
~ Anyone who's sleeping position changes over time
~ Those who tried Groove® Original and need a different height

$85.00

Visa
Mastercard
American Express
Discover

Who is it for?

Every body is unique, and small adjustments make a big difference for pain and discomfort.

The Groove® Adjustable Pillow is perfect pillow for side and back sleepers, especially:

~ Petite frames or those under 5'4"
~ Broad frames or those over 5'11"
~ Anyone who's sleeping position changes over time
~ Those who tried Groove® Original and need a different height

$85.00

Visa
Mastercard
American Express
Discover

How Does it Work?

4 removable panels offer 3 overall heights, and 2 depths - adjusting the depth of the central 'groove' or raising the side panel height.


The Groove® Adjustable 2.0 alleviates neck stiffness and compression by matching the pillow height to your frame - aligning the head and spine, reducing headaches and shoulder pain.

3 Heights

Adjust in seconds

2 Depths

One Pillow, Five Options

Groove® Adjustable

Vs Groove® Original

With the same, high-quality materials as our award-winning Groove® Original,

upgrade your sleep experience with the new Groove® Adjustable 2.0.

$85.00

Visa
Mastercard
American Express
Discover

Groove® Adjustable

Vs Groove® Original

With the same, high-quality materials as our award-winning Groove® Original,

upgrade your sleep experience with the new Groove® Adjustable 2.0.

$85.00

Visa
Mastercard
American Express
Discover

How High Should My Pillow Be?

The optimal pillow height is personal and reflects your unique anatomy. The Groove® Adjustable Pillow offers 3 varying heights to closely match your natural laying position.

• For broader shoulders or a longer neck – try the Groove® Adjustable on the taller setting

• For a narrower frame or petite neck, start with the lowest setting

Is Your Old Pillow Too Low?

The optimal pillow height is personal and reflects your unique anatomy. The Groove® Adjustable Pillow offers 3 varying heights to closely match your natural laying position.

• Compresses the neck

• Crushes the shoulder joint

• Causes numbness and tingling

Is Your Old Pillow Too High?

Stacking pillows or using a pillow that’s too high for your frame forces your neck and spine out of alignment, resulting in stiffness, strain and pain

• For broader shoulders or a longer neck - try the Groove® Adjustable on the taller setting

• For a narrower frame or petite neck, start with the lowest setting

Common Questions

About Groove® Pillows

Why should I choose an adjustable memory foam pillow?

After 7 rounds of re-development, the Groove® Original Pillow has enabled pain-free, deep sleep to over 30,000 customers.

However, we recognize that even then, one size doesn't fit all, and so the Groove® 2.0 Adjustable Pillow was developed to cater for a wider range of body shapes and sleep positions.

Suitable in particular for those who are 5'4" and under, 5'11" and over, or those who change position over time and want a pillow that adjusts with them.

We believe The Groove 2.0 Adjustable Pillow is the best side sleeper pillow, offering 3 overall heights, 2 groove depths for back sleeping and 2 cheek support heights for side sleepers.

Does an adjustable pillow solve chronic neck pain?

Neck pain occurs during sleep when your pillow doesn't perfectly match your anatomy, causing pressure, tension and stiffness. Choosing a pillow that fits your unique body and sleeping position offers the greatest potential to relieve pain, by aligning your spine and improving your sleep posture.

Can an adjustable pillow relieve my arm numbness or tingling?

The removable layers of the Groove®2.0 Adjustable Memory Foam Pillow allows you to find the exact pillow height, reducing pressure and eliminating tingling in your neck, arms and shoulders

Does an adjustable memory foam pillow help with headaches?

Yes! An adjustable memory foam pillow supports the natural curve of your neck, helping to prevent muscle tension and nerve compression that can trigger tension headaches from traditional pillows.

Can an adjustable memory foam pillow relieve shoulder pain?

By allowing you to adjust the height and firmness, an adjustable memory foam pillow helps relieve shoulder pain by keeping the spine properly aligned, reducing strain on shoulder muscles and easing pressure that can build up during sleep.

Can the Groove® Adjustable pillow help with snoring?

We designed the Groove® 2.0 to specifically tackle neck pain and posture issues. However, we get a lot of positive feedback from customers saying that the improved head and neck position has reduced their snoring in many cases - this is a result of the airways becoming less blocked thanks to sleeping in the correct position.

I've seen a lot of neck pain pillows online.What makes the Groove® 2.0 pillow unique?

Everyone's anatomy is different, and whilst an ergonomic pillow will likely improve neck pain for most people, being able to customise and adjust the Groove® 2.0 pillow to your own height needs gives that extra certainty of finding pain relief for both side and back sleepers.

How long does delivery take?

We ship across mainland USA in as little as 2 days from our east-coast warehouse.

Delivery is tracked, with tracking provided upon order confirmation.

Orders are dispatched in less than 24hours, Monday to Friday.

Rated 4.8 Out Of 5 By 13,250 Happy Customers

The Groove® 100 Night Sleep Trial

Many sleepers experience pain relief in just 2 nights, and almost everyone is sleeping better after their first week.


If however the pillow isn’t working as you’d hoped, return any Groove® Pillow to us for a no-quibble refund up to 100 days after delivery.

$85.00

Visa
Mastercard
American Express
Discover

Rated 4.8 out of 5 by 13,250 happy customers

The Groove® 100 Night Sleep Trial

Many sleepers experience pain relief in just 2 nights, and almost everyone is sleeping better after their first week.


If however the pillow isn’t working as you’d hoped, return any Groove® Pillow to us for a no-quibble refund up to 100 days after delivery.

$85.00

Visa
Mastercard
American Express
Discover

Hear From Real Groove® Customers

4.8
Rated 4.8 out of 5 stars
Based on 361 reviews
Total 5 star reviews: 299
Total 4 star reviews: 48
Total 3 star reviews: 8
Total 2 star reviews: 4
Total 1 star reviews: 2
96%would recommend this product
Slide 1 selected
361 reviews
  • HW
    Helen W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    August 17, 2026
    Supportive and cool.

    During the current heatwave I've found that this pillow stays quite cool. However, I bought it for my neck problem and it's definitely helping.

    I have a holiday due soon and will be taking my spare Groove pillow with me.

  • DP
    Dannielle P.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    August 17, 2026
    100% recommend

    I ordered this pillow and I’ll be honest I really didn’t expect much. I honestly thought this will just be another gimmick given I had ordered similar pillows before and nothing worked. Well here I am eating my words because after a few days I started to notice that I was no longer waking up in the morning with a really sore neck and my frequent sore heads have also subsided drastically. I ordered the adjustable pillow because I’m only 5ft1 so I knew I would of needed to adjust to my height and all I’ve done is take the two bottom layers out, haven’t touched the sides and it seems to be working a treat. Would definitely recommend to anyone like me that’s struggled for a long time to find a pillow to support their neck. If you are waking up every morning with a sore/stiff neck then give this pillow a chance.

  • JT
    Jonathan T.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    August 13, 2026
    Improved comfort and affordable

    After much research I settled on The Groove pillow and I am glad I did! It has provided me with a much more comfortable sleep. Also less neck and back pain in the morning due to improved sleep position. I would recommend this product!

  • JG
    Jane G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    August 11, 2026
    Loving this pillow!

    Having had the original groove pillow for two years, I was finding problems with neck pain during the day. I decided to give this adjustable pillow a try and after a couple of nights of working out which parts were right for me,I now feel confident I have the right adjustment for a good night’s sleep. I’m very pleased with the product and happy that my neck is feeling more comfortable.

  • YS
    Yalin S.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    August 10, 2026
    The adjustable is worth it

    I've mainly been a side sleeper my whole life, so I was initially attracted to the Groove adjustable pillow for the raised sides. Having been using it a week or so, not only my side sleeping doesn't cause shoulder pain in the morning, but I've found myself a back sleeper now! The groove pillow's middle dent that cradles your head and the contoured neck area make back sleeping so much more comfortable, and for me, now preferable! I did remove one full layer and the additional middle layer as well to get the comfort I needed. I'd recommend this pillow.