“As a physical therapist, this product does a wonderful job for all sleeping positions — the peaks support side sleepers’ necks while the valley puts the cervical spine in neutral for back sleepers.” — Dr. Robert Livezey, DPT · Verified Buyer
Rated 4.8 out of 5 stars
4.8 out of 5 Stars (13,301 Reviews)
Rated 4.8 out of 5 by 13301 happy customers
As Seen On TV
1000+ Medical Endorsements
The Original Groove® Pain Relief Pillow - For Side Sleepers With Neck Pain
The Groove® ergonomic memory foam pillow relieves side-sleeper neck pain and stiffness by giving your shoulder somewhere to settle — so your neck stops compensating all night.
Overnight relief from chronic neck pain
A built-in space for your shoulder so your neck stays in line
Wake up without the one-sided ache or that ‘dead arm’ feeling
Neck Pain
Sleep Quality
Headaches
Choose your bundle
1 Pillow
$69
$100
$69/ea
Save $31 (31%)
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2 Pillows
$100
$200
$50/ea
Save $100 (50%)
BEST VALUE
3 Pillows
$145
$300
$48.33/ea
Save $155 (52%)
FAST SHIPPING
2–5 days across the US
As Seen In
Top Rated By Experts
Most Supportive Pillow 2026
"Don't be put off by the unusual design, this memory foam pillow cocoons your neck to
provide maximum support while you slumber. Our panel also loved how it eased pressure
and soothed pain."
Best Pillow for Neck Pain 2026
"Pillows that effectively reduce neck pain can be somewhat expensive, but the Original Groove Pillow manages to be affordable without skimping on quality or performance. The ergonomic design is particularly beneficial if you wake up with stiffness or soreness in your neck."
Best Value Pillow for Neck Pain 2026
“In terms of comfort, our panel was pleasantly surprised with how the pillow relieved pressure around the neck. If you often wake up with neck pain - the brand even offers a 100-day trial, so you can return it if it doesn’t ease your aches.”
Most Supportive Pillow 2026
"Don't be put off by the unusual design, this memory foam pillow cocoons your neck to
provide maximum support while you slumber. Our panel also loved how it eased pressure
and soothed pain."
Best Pillow for Neck Pain 2026
"Pillows that effectively reduce neck pain can be somewhat expensive, but the Original Groove Pillow manages to be affordable without skimping on quality or performance. The ergonomic design is particularly beneficial if you wake up with stiffness or soreness in your neck."
Best Value Pillow for Neck Pain 2026
“In terms of comfort, our panel was pleasantly surprised with how the pillow relieved pressure around the neck. If you often wake up with neck pain - the brand even offers a 100-day trial, so you can return it if it doesn’t ease your aches.”
Why do I need a Groove® Pillow?
You know that feeling... waking up with a sore neck, stiff shoulders, or that dull tension headache that just won’t quit. It’s frustrating, and it’s often caused by one thing: poor sleep posture.
'Luxury' hotel style pillows don’t help, and can make things worse. That’s why we designed the Groove® Pillow: specifically designed to relieve neck pain by prioritizing neck and spine alignment to finally give you the relief your body’s been craving. Sleep deeply, wake up refreshed, and move through your day free from that familiar pain.
How does the Groove® Pillow work?
The Groove memory foam pillow has a unique cervical design engineered to solve neck, upper back and shoulder pain by gently guiding your posture throughout the night.
It's different to other neck pain pillows on the market, in that it supports your chin and cheek, aligning your spine, neck and head more effectively than a feather or stuffed pillow can.
- Supports your neck, chin and cheek to reduce stiffness and tension. You'll sleep deeper, and wake less
- Encourages the head, neck and spine to align, reducing tension points and giving muscles chance to recover
- Offers specific contours for the needs of side sleepers and back sleepers - unlike any other neck pain pillow on the market
The Science Behind Your Groove Pillow®
The Groove Original Pillow is the only orthopedic pillow on the market that is specifically designed based on the anatomy of neck pain.
Corrects poor sleep posture by bringing your neck and head into better alignment with your spine, distributing weight more evenly through the body
A unique overhang offers a cozy home for your shoulder, reducing 'bunching', the leading cause of tight shoulders and upper back.
Raised lateral sides offer chin and cheek support for side sleepers, reducing the 'flop' that comes when we fall asleep.
A unique cervical dip in the center cradles your neck when backsleeping, gently massaging the sore spots and keeping you still through the night.
$69.00
Endorsed by the professionals who treat neck and back pain.
"I recommend the Original Groove Pillow. We found the specialist groove to offer excellent comfort and flexible biomechanical positioning for different patient needs"
The Science Behind The Groove® Pillow's Supportive Design
Get Relief From Neck Pain With The Original Groove®
No More Back Pain, Shoulder Pain, Stiffness, Or Headaches. Why Wait To Get Your Groove® Pillow?
Relieves Neck Pain
Improves Sleep Quality
Reduces Headaches
$69.00
Get Relief From Neck Pain With The Original Groove®
No More Back Pain, Shoulder Pain, Stiffness, Or Headaches. Why Wait To Get Your Groove® Pillow?
-
Relieves Neck Pain
-
Improves Sleep Quality
Reduces Headaches
$69.00
Common Questions
About Groove® Pillows
Does it work for back and side sleepers?
Yes. With its ergonomic design, the Original Groove® Pillow conforms to your neck and head without forcing you to change your sleeping position. It's designed to be supportive and comfortable for everyone, including side-sleepers, back-sleepers, and stomach sleepers.
I've tried a lot of other pillows, and I'm skeptical. How do I know this one will work for me?
We are so confident that the Original Groove® Pillow will improve your sleeping experience that we offer a 100-night risk-free trial. If you see no difference during this time, simply return it for a full refund. No questions asked!
Does it work for chronic neck pain?
Yes. The Groove® pillow helps to relieve chronic neck pain thanks to its unique cervical shape and design. It supports the natural curve of your neck and spine, keeping your head in alignment with your back.
How should I use this pillow to achieve the best results?
It's best to use the Original Groove® Pillow on its own. No other pillow should be placed underneath it or above it. For those who sleep on their backs, place your head in the ergonomic dip; for those who sleep on their sides, rest your head on either of the raised lateral sides.
Can this pillow relieve my arm numbness or tingling?
The unique shape of our orthopedic Groove pillow supports your body weight and allows space for your shoulder under the pillow, so the pressure is not placed on your arm, therefore preventing arm numbness or tingling.
How long does delivery take?
We ship across mainland USA in as little as 2 days from our east-coast warehouse.
Delivery is tracked, with tracking provided upon order confirmation.
Orders are dispatched in less than 24hours, Monday to Friday.
What are the dimensions of the Groove® pillow?
The Groove pillow measures 60cm x 35cm x 11cm/6cm (23.6 x 13.7 x 4.3/2.3 inches).
Can I use a regular pillowcase with the Groove® pillow?
Yes, you can use a standard pillowcase with the Groove® pillow. The pillow's dimensions (23.6 x 14.2 x 4.7 in / 60 x 36 x 12 cm) are compatible with most standard pillowcases.
Can the pillow cover be removed and washed?
Yes, the Groove® pillow comes with a removable cover that can be machine washed. This ensures your pillow stays clean and fresh for extended use. (Do not wash the actual pillow though, as this can damage the foam).
Can the Groove® pillow help with snoring?
The Groove® pillow can help some individuals by promoting proper head and neck alignment, which may reduce airway obstruction and alleviate snoring.
How long does the memory foam last, and is there a warranty?
High-quality orthopedic memory foam pillows, like the Groove®, typically last for several years with proper care. The Groove® pillow comes with a 2-year guarantee, which covers manufacturing defects and other issues related to the quality of the pillow.
Is the Original Groove® Pillow suitable for all heights?
Yes, the Original Groove® Pillow is designed to suit all shapes and sizes. We’ve also launched the Groove® Adjustable Pillow 2.0, which is fully customizable and allows you to adjust the height for a perfect fit. It’s especially popular with those under 5'4" or over 5'11". Plus, don’t forget about our 100-night risk-free trial, so you can try either pillow and find the one that’s just right for you.
Hear From Real Groove Customers
95%would recommend these products
Slide 1 selected
13,301 reviews
- JGJustine G.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsSeptember 8, 2026Look forward to bedtime now
Love this pillow so much. It’s revolutionised bed time for me now
- HLHolly L.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsSeptember 7, 2026Great pillow, really helped my stiff neck
I have suffered with a stiff neck on and off for months and have been paying for pricey physio and I still kept waking up every 3/4 weeks in pain and had about 10 days before it went away. I bought this pillow in the desperate hope it would do something, I sleep on my back and side and when I first got the Groove pillow I felt quite uncomfortable for the first 3-4 nights as I wasn't used to the support as I'd always had cheap soft pillows. Now I have been pain free for weeks and feel so rested and my neck is supported which feels amazing after a long day sat at my desk - I am really thrilled I bought it! I can sleep on my back or left side without pain and if I over do it at the gym or pilates I feel like the pillow really helps, I go to bed with a slight twinge and wake up feeling great - I think it's from the pillow giving me the correct support and position to stop stiffness and pain!
- JWJean W.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsSeptember 6, 2026Grove pillows
I love my pillow and find it very comfortable. I have had neck problems recently and so far have had no further episodes, only time will tell. My husband has not used his yet!
- AAngelaVerified ReviewerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsSeptember 6, 2026Love this!
If you are undecided, just do it! It’s so comfortable and I found it made a difference to neck/shoulder/upper back pain and headaches after just one use. So pleased with my purchase.
- CChrisReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI do not recommend this productRated 1 out of 5 starsSeptember 5, 20261 Star
Scam
Groovepillows-usSeptember 7, 2026Hi Chris,
We’re sorry to see this review. As no details were provided, we’d really like to understand what happened and have the opportunity to look into it properly.
Please contact us with your order number and a brief explanation of why you feel this way, and we’ll investigate it for you.
Groove Pillows Team