A Pillow To Support 21st Century Living
How it started
As sufferers of neck pain, we tried numerous pillows that claimed to help with neck pain. However, we became tired of throwing out unsupportive, uncomfortable pillows that didn’t help, and in some cases, made our neck pain even worse. We began to prototype the optimal pillow design for maximum support at night.
OUR LIFESTYLES HAVE CHANGED, OUR PILLOWS HAVEN'T.
For thousands of years, members of society did physical work. Everyone was active and life was calm. Back then, and a feather based pillow was fine. However, in 2021 our lives are very different.
We sit slouched in front of screens all day, in cars, on office chairs.
Our bodies are crying out for a more supportive pillow.
Most pillows do not consider:
- Spinal curvature
- Breathing airways
- Muscular composition
"These people truly care about your health and wellbeing. My 10 years of shoulder and neck pain are gone and I no longer wake up with a headache."
Morgan H.
Verified customer
The Groove® Pillow will:
- Align your spine
- Support your head and neck
- Open your airways
- Relax your muscles
A gentle massage. Every night.
The Groove® Pillow unique dip shape provides maximum comfort and support at night. The unique memory foam ‘dip’ shape cradles the head and neck, supporting the spine at night. The slow rebound memory foam moulds to your unique body shape.
OUT WITH THE OLD, IN WITH THE NEW
We’ve already helped over 500,000 people transition from traditional feather based pillows over to the Groove® Pillow. We have thousands of positive reviews for the Groove® Pillow. We are thrilled to be helping more and more people every day to experience the benefits of supportive sleep.
Improve your well being. And the world.
The Sleep Easy community goes beyond the Groove® Pillow. We are all about improving peoples’ well being. And we further to be kind to animals and the environment. Our pillows are:
- Chemical-free
- Cruelty-free
- Recyclable
Best Pillow for Neck Pain 2026
We have been awarded as best pillow for neck pain 2026 by the Mattress Guide!
What our customers say
- VDvonni d. v.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsAugust 29, 2026Relief from Cervigogenic Headaches
I was suffering from cervigogenic headaches associated with postural problems and my physio recommended I try this pillow. It took a week or so to get used to it but now I am not waking up with headaches and I believe that this pillow has helped to align my spine which help a great deal with this problem. I shall not be going back to my old pillow! I believe this is a brilliant aid to spinal alignment.
- DFDeanne F.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsAugust 29, 2026Mrs
Excellent
- FEFrank E.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsAugust 28, 2026Doubtfull
Read the reviews which seemed too good to be true, but a friend spoke highly of the pillow. I purchased one and having had neck pain with previous pillows , using the Groove has virtually eliminated all pain.
So , is it worth the money. Yes !
- RRuthVerified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsAugust 28, 2026Excellent purchase
I bought the GROOVE pillow and was surprised by how quickly I noticed a difference. It's very comfortable for both back sleeping and side sleeping and has definitely helped relieve my neck pain.
I’m delighted with my purchase and the comfort it's brought.
- DMDeborah M.Verified BuyerReviewingThe Original Groove® Pain Relief Pillow - No. 1 Pillow For Neck PainI recommend this productRated 5 out of 5 starsAugust 27, 2026Pillow relief
Finally, a pillow that actually works for me! Specialty pillows are not cheap, and it is a costly process to try very many. In my case, prior pillows for combo back and side sleepers have actually made my conditions worse. But this Groove Pillow has all the design elements that support my neck in both positions. My neck is relieved! Thank you!